A Private Local SEO Training Community
✅ Access over 100 local SEO training documents
✅ New local SEO training documents added regularly
✅ Access to a private Slack community
Plus: For a limited time you get a free gift when you try out BHB!
Say goodbye to SEO courses you are only going to use once or twice. Bring Home The Bacon is an ongoing training community focused on local SEO coaching and mentorship. Learn SEO at your own pace.
Get Instant Access
BHB Content + Community
Unlimited Access. Cancel Anytime.
$49/mo
- 7-Day Free Trial
- Free Gift
- Subscriber-Only Content
- 24/7 Access to All Content
- Subscriber-Only Slack Community
BHB Community Only
Cancel Anytime.
$5/mo
- Free Gift
- Subscriber-Only Content
- 24/7 Access to All Content
- Subscriber-Only Slack Community
About This Training Community
Since 45% of sites ranking on Google are WordPress sites, this training will focus on WordPress websites. However, all of the principles covered will still apply no matter what CMS you are using.
Delicious Features
One-Click Copy Templates
Super Awesome Search Bar
Google Sheets Templates
Downloadable Asana SEO Task List
Private Slack Community
Control Your Account
Why Marketers Love Bring Home the Bacon
In a world where there is no ‘official’ path for managing your learning in local SEO, the ‘Bring Home the Bacon’ community is literally a lifeline for any locally focused digital marketer to up-skill themselves and an absolute godsend for anyone who is looking to build out the processes they need to grow their own agency. With an intuitive interface, and covering topics such as Onboarding Clients, Technical SEO, On Page Optimization, CRO, SEO Monitoring and Reporting frameworks Dani’s training covers all the bases. BHB monthly is an awesome place to start if you’re ready to invest and take your professional development as a local marketer seriously. Highly recommended ⭐⭐⭐⭐⭐
Claire Carlile, Head of Pencils – Claire Carlile Marketing
Nobody I’ve come across in the noisy world of SEO “experts” comes close to providing the practical, proven resources that Dani offers. She’s done so much of the work for you. Following her step-by-step process has helped me navigate through the dense SEO jungle.
Marvin Kane, Founder – Kaneworks
Dani and the “BHB” program has been instrumental in getting me up speed to be the SEO I want to be and beyond. When I have a question, she and her team are there to answer and there is constantly updates to the program, ensuring that there will NEVER be a shortage of new cutting edge SEO knowledge to learn. Keep it up Dani and BHB team! Y’all are doing amazing stuff!
Josh Sutton – Countdown City Creative
Subscriber-Only Content Preview
Technical SEO
- Insecure HTTP Links / Mixed Content
- Website Migrations & Merges
- URL Structure
- Changing Domain Names
- Search Engine Indexing
- Duplicate Content
- LocalBusiness Schema
- Review Schema
- Mobile-Friendly
- Site Speed
- Optimizing Images
- Search Engine Crawling
- SSL Certificates
- Robots.txt vs Noindex
- Broken Links
- Noindex Conversion Pages
- Redirects
- XML Sitemap
- Preferred Domain Version
- How to Add Alt Text to Images on Pages and Posts in Bulk
- Renaming Image File Names
- Website Audit
Citation Management
Reputation Management
Google My Business
Onboarding Clients
- Installing CallRail on a Website
- Installing CallRail in Google My Business
- Installing Google Analytics 4 (GA4)
- How to Migrate from Google Analytics (UA) to Google Analytics 4 (GA4)
- Installing Google Analytics (Universal Analytics)
- Gaining Access to Domain Name
- Adding Tracking Codes and Scripts to WordPress Sites
- Gaining Access to Website Hosting
- Configuring Google Analytics (Universal Analytics)
- Choosing a Hosting Company
- Installing Google Search Console
- Gaining Access to Google Analytics
- Phone Call Tracking
- Gaining Access to Google Tag Manager
- Common Google Analytics Terminology & Definitions
- Setting Up Keyword Tracking
- Gaining Access to Google Search Console
- Installing Google Tag Manager
- Gaining Access to CallRail
- Tracking Form Submissions
- Gaining Access to Call Tracking Metrics
- Tracking File Downloads
- Gaining Access to WordPress
- Tracking CallRail Phone Calls in Google Analytics (UA)
- Call Tracking: Call Tracking Metrics
On-Page Optimizations
- Location Pages
- Service-Area Pages
- Content Audit
- Missing Pages & Weak Targeting
- Local Keyword Research Process
- Content in Tabs / Accordions
- 12 Types of Local SEO Content
- Keyword Targeting
- Creating a Keyword Map
- Keyword Research Overview
- Updating Page Titles
- Content Ideas: Blog Posts
- Updating Meta Descriptions
- Content Ideas: Core Site Pages
- Updating Headings
- How to See When a Page was Published
- Adding Internal Links
- E-A-T
- Keyword Research Tools
- Content Review
- Keyword Overlap (Keyword Cannibalization)
Get Instant Access
BHB Content + Community
Unlimited Access. Cancel Anytime.
$49/mo
- 7-Day Free Trial
- Free Gift
- Subscriber-Only Content
- 24/7 Access to All Content
- Subscriber-Only Slack Community
BHB Community Only
Cancel Anytime.
$5/mo
- Free Gift
- Subscriber-Only Content
- 24/7 Access to All Content
- Subscriber-Only Slack Community
Get Your Free Gift
When you sign up for a free 7-day trial of Bring Home the Bacon you’ll also get a copy of my Link Building Queries for Local SEO template in Google Sheets. It includes 25+ queries!
Frequently Asked Questions
Do you have any free SEO training courses?
I do offer two free SEO training courses in case you are on a budget. They are delivered via email and can help you get a better idea of what SEO is about. You'll learn the basics of local SEO and then you can decide if a membership to Bring Home the Bacon makes sense for you.
Free Courses
Is a credit card required for the 7-day free trial?
Yes, in order to sign up for the free 7-day trial you will need to enter payment information. You will not be charged until the 8th day. If you cancel at any time during the 7-day trial period, you will not be charged.
Can Bring Home the Bacon help me with national SEO?
SEO stands for search engine optimization. Bring Home the Bacon teaches you how to be successful with local SEO. However, many of the tactics for local SEO also help with national SEO. The ultimate goal is to comply with guidelines provided by search engines. Browse some of the pages under the "Content Preview" section to see if BHB has what you are looking for. You can always give Bring Home the Bacon a spin and cancel if you don't like it.
What’s the difference between SEO and local SEO?
SEO stands for search engine optimization.
Local SEO is for businesses who have a physical business location and would like to rank in a certain city or region. For example, a local chiropractor, a chain of restaurants, Star Bucks, Best Buy, etc. Local SEO also works well for service-area businesses which don't have an official office but service a certain city or region. For example, a plumber that keeps their work vehicle at their home and works out of their home.
Regular SEO (aka national SEO) is primarily for online-only business that want to rank nation-wide like Amazon and that don't have physical locations that consumers can visit.
Local SEO focuses on "Local" results and "Organic" results whereas traditional SEO focuses only on "Organic" results. See image here.
If I upgrade or downgrade my membership, are the charges prorated?
Yes, charges will be prorated. When you go to upgrade or downgrade, you can see the prorated charge before you agree to it.
Do you offer refunds?
Since you get a free 7-day trial, you will have a full week to see if you like Bring Home the Bacon. You are also able to preview all of the Bring Home the Bacon documents that are currently available to paid members at any time whether you are a member or not. Because of that, no refunds will be issued for paid memberships.
How do I cancel my membership?
Bring Home the Bacon isn't your typical "SEO training course". If my SEO training is not right for you, that's ok. In your account settings you have 100% control over you payment methods and your membership. You can simply cancel anytime from inside your account settings. We will not manage your subscription for you.
What’s included in my membership?
Bring Home the Bacon isn't your typical "SEO training course". When you become a member, you will gain instant access to over 100 local SEO training documents and SOPs that tell you what you need to know about optimizing websites for search engines and SEO strategy. These documents are kept up to date on a quarterly basis. New local SEO training documents and SOPs are added regularly. You will also gain access to a private Slack community for SEOs including the ability to ask me questions directly. I also share my recommendations on free SEO tools for those who are on a budget.
For Only 49 Bucks a Month You Get
✔️ Unlimited access to 100+ training documents
✔️ Entry to our Private Slack group
✔️ Access to my personal database of vendors
✔️ Downloadable Google Sheets templates
✔️ One-click copy templates
✔️ Video overviews [coming soon]
✔️ Discounts and perks [coming soon]