Missing Pages & Weak Targeting

Missing Pages

If you want to target a certain keyword but a page for that keyword does not exist yet, that is considered a “missing” page. The template below can help you find pages that should be created on a site.

Reinforce Targeting

Some pages may be ranking ok but it’s always good to improve their rankings if you can. You’ll want to reinforce the target keyword(s) in these important areas of a page. The template below can help you see what pages you can reinforce targeting on.

Keyword Research Template

In the video below, I’m using this template here. Feel free to make a copy of it. Template

Video Walkthrough