Depending on what shape your website is in, it can take a minimum of 4-12 months to increase your website’s rankings. Some SEO scammers will build a bunch of spammy links to your website in order to get it to rank quickly. This may seem great at first but once Google finds out, they can penalize your website or even remove it completely from google.com. Don’t let this happen to your website. Make sure you are getting links built to your website the proper way.
What I Do
When it comes to link building, quality over quantity is a must. A few well-chosen links can be more effective than a whole bunch of low-quality links. I research link opportunities that are relevant to your industry and business location but that also are on higher quality sites.
If link building is approached in a balanced and proper way, it can be very effective and fall within Google’s guidelines.