You will need to do keyword research to find out what keywords you want to target on that page. You will want to include your city and state in the page title so that people will find you locally. For example, if someone searches for “bank of america” they will be shown website results that pertain to the corporate website and office. This would not be very helpful if you wanted to find a branch nearby. It would be better to search for “bank of america vallejo, ca”. A good page title for this would be something like “Bank of America Branch & ATM in Vallejo, CA”. A page title should be a maximum of 55 characters in length otherwise it will get cut off when showing in the search results.