Some History On Apple Maps
When Apple launched Apple Maps back in 2012, they had a rough start. Many users were having issues with the product and Apple didn’t have many places that they were getting their business listing data, at least in the United States. If you wanted to get your business listed on Apple Maps you had to submit your local business data to Acxiom, Localeze and Yelp. Thanks to Andrew Shotland I found an old post on it.
After that, you had to wait and hope that your business listing got generate on Apple Maps. If you did end up getting a business listing on Apple Maps and something was wrong with it you could report a problem and wait some more. There was no direct way to set up your or manage your Apple Maps listing.
In October of 2104, Apple lunched Apple Maps Connect. This allows you to add your business listing to Apple Maps manage it directly! We can see that Apple Maps has come a long way but they still have a ways to go.
Where Does Apple Maps Get Their Business Listing Data?
If you take a look at the list below you will notice that Acxiom has been removed and that many new companies have been added. Apple hasn’t updated their page to reflect this yet but Andrew Shotland reached out to Apple to get an update on who currently provides business listing data and this is what was given to him by Apple.
As of November 2014 the business listing data providers for Apple Maps are:
- DAC Group
- Location3 Media
- Marquette Group
- SIM Partners
- Yelp (reviews only)
What Steps Should You Take As A Business Owner?
As a business owner you will want to create citations of your business online. If you are specifically interested in Apple Maps, you should set up you business listing on Apple Maps Connect. Then we’d recommend using a service like Moz Local to get your business data listed with the major data aggregators like Acxiom, Infogroup, Neustar/Localeze and Facutal. This will help to keep your build additional citations and keep them consistent across all directories.